Content & Editorial Policy

At AdTechGuide.com, our goal is to provide useful, accurate, and practical information about the AdTech industry.

The website is based on real-world experience, industry research, official documentation, and information from reliable sources.

What We Publish

AdTechGuide covers topics related to:

  • AdTech and digital advertising
  • Ad Operations
  • Ad integration
  • Ad optimization
  • Ad server management
  • Google Ad Manager
  • SSPs and programmatic advertising
  • Campaign tracking and reporting
  • Ad formats
  • AdTech tools
  • IAB standards and guidelines
  • Google publisher policies
  • AdTech troubleshooting
  • AdTech news and industry updates

Our content is written to help publishers, AdOps professionals, developers, advertisers, and people who are learning about AdTech.

Our Content Approach

We focus on practical information rather than simply explaining definitions.

Where possible, we use real-world examples and explain common problems, possible causes, and practical ways to approach them.

Some articles are based on issues and questions that come up during day-to-day AdTech work. When we share personal experience, we make it clear that it is based on our own experience and should not be treated as a universal result.

Sources and References

For technical, policy, and industry-related information, we use reliable sources and official documentation where appropriate.

These may include resources from Google, IAB, Prebid, SSPs, DSPs, and other relevant technology providers.

We do not claim to represent Google, IAB, Prebid, or any other third-party company or organization unless specifically stated.

When an article depends on information from an external source, we aim to reference or link to the original source.

Accuracy

We make reasonable efforts to ensure that the information published on AdTechGuide is accurate and useful.

However, AdTech is a constantly changing industry. Platform features, policies, technical requirements, and industry standards may change over time.

Readers should check the latest official documentation when making important technical or policy-related decisions.

Article Updates

We review and update articles when important information changes.

When an article has been substantially updated, we may display an updated date so readers can understand when the information was last reviewed.

Older information may sometimes remain relevant for historical or educational purposes, but we aim to make current information clear.

Corrections

If we discover an error in an article, we will review the information and make a correction when necessary.

If you believe an article contains incorrect or outdated information, you can contact us with the article name and details of the issue.

We appreciate readers who help us keep the information accurate.

Opinions and Experience

Some articles may include personal opinions, observations, recommendations, or experience from working in the AdTech industry.

These views belong to the author and should not be considered official statements from Google, IAB, SSPs, DSPs, or other companies mentioned on the website.

Where appropriate, we clearly distinguish between factual information and personal experience or opinion.

Advertising and Partnerships

AdTechGuide may work with advertising partners, technology companies, or other businesses in the future.

Any sponsored content, paid partnership, or promotional content will be identified appropriately.

Advertising or commercial relationships do not determine our editorial conclusions.

Affiliate Links

Some articles may contain affiliate links in the future.

If we use affiliate links, we will clearly disclose this to readers. An affiliate relationship does not change the information or opinion presented in an article.

Use of AI and Other Tools

We may use software and digital tools to assist with research, editing, organization, or other parts of the content creation process.

However, content published on AdTechGuide is reviewed before publication. We do not rely on automated tools alone to determine the accuracy of technical information, industry updates, or policy-related content.

Our goal is to provide content that is useful, understandable, and reviewed by a person.

Our Commitment

We want AdTechGuide to be a useful and trustworthy resource for people working in or learning about AdTech.

Our focus will remain on:

Practical information, honest explanations, real experience, reliable sources, and keeping content updated.

If you have feedback, notice an error, or believe something needs to be updated, please contact us.

AdTechGuide.com